Solar Energy Sales and Marketing Skills

Solar Equipment, Sales and Marketing. Get to know what matters when marketing alternative energy sources.

What you'll learn
- Financial reasons for adopting solar energy
- Environmental reasons for adopting solar energy
- Power availability and cost
- Government policies
- Solar system purchasing options
- Solar system types
- Solar system components

Requirements
- An interest in selling solar energy equipment is key, some background experience is an added advantage

Description
This is a course that covers an introduction to solar equipment which is key for those people who are completely new to solar energy. You get to learn what is it that makes up a solar system. It goes further to outline the different solar system types and where they apply, the different types of clients on the market and their various needs. In the course, we discuss the reasons why people decide to adopt solar, ranging from financial & economic, environmental, power outages as examples of reasons why people adopt solar systems. We look at the tactics a salesperson can use to make a prospective client interested in getting a solar system. We discuss the different options available when a person decides to buy a solar system among them cash, loan, rent to buy or power purchase agreement. The course is good for a wide range of people which includes those who want to start a sales career, those who are already in it and want to branch out and cover solar systems, those who want to be business owners in the field of solar and prospective clients who just want to learn the basics and get equipped for the future when they will decide to buy a solar system.

Who this course is for:
- New and experienced sales people in the solar industry,
- Entrepreneurs looking to grow their businesses
- A general person who wants to know more about solar energy.
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