The Digital Practice
The Digital Practice: Proven Marketing Tactics for Today’s Physician
English | 2025 | ISBN: 3032077443 | 322 Pages | PDF EPUB (True) | 16 MB
English | 2025 | ISBN: 3032077443 | 322 Pages | PDF EPUB (True) | 16 MB
This book shows healthcare leaders how to translate digital touchpoints into measurable growth for their medical practice—without tripping HIPAA tripwires or burning precious budget. Physicians, clinics, and hospital systems can no longer rely on word-of-mouth or billboard ads. More than half of U.S. adults now research a doctor online before booking, and 54 percent of primary-care visits already touch telehealth. This book is a practical, data-rich road map that guides readers from “How do I get found?” to “How do I prove ROI to the CFO?”