The 23 Powerful Laws of Brand Naming: How to Create Brand Names That Stand Out, Connect, and Inspire (The Strategy Nexus: Business & Brand Insights) by Shah Mohammed
English | April 1, 2024 | ISBN: N/A | ASIN: B0CZNWLPKG | 159 pages | EPUB | 4.25 Mb
English | April 1, 2024 | ISBN: N/A | ASIN: B0CZNWLPKG | 159 pages | EPUB | 4.25 Mb
In a world where brands are fighting for attention, crafting the perfect name can make all the difference. "The 23 Powerful Laws of Brand Naming" is your ultimate guide to creating brand names that not only stand out from the crowd but also forge deep, lasting connections with your target audience.
Branding expert Shah Mohammed takes you on a captivating journey through the art and science of brand naming, revealing the 23 essential laws that will transform your approach to naming forever. From the fundamentals of memorability and emotional resonance to the intricacies of sound symbolism and linguistic psychology, this book covers every aspect of creating brand names that inspire, engage, and drive success.
In this book, you'll discover:
- The secret to crafting names that stick in the minds and hearts of your customers
- Proven strategies for generating names that align with your brand's identity and values
- The hidden power of sound symbolism and how to harness it for maximum impact
- Real-world case studies and examples that bring each law to life